Illustration

STAGE II Video Training

Let's Set Up This Stage II Training 

LESSON #1 - Let's Dig In!

LESSON #2- What You'll Find Out In This Program

LESSON #3 - Who Do You Take Your Advice From?

LESSON #4 - What Is Marketing Supposed To Do?

LESSON #5 - Inside Reality & Outside Perception

LESSON #6 - The History Of Advertising

LESSON #7 - The Era Of The Brand Buliders

LESSON #8 - Platitudes Take Over

LESSON #9 - Platitude Evaluations

LESSON #10 - Days of Simple Selling & Confidence Gap

LESSON #11 - Show Me 10 Good Ads

LESSON #12 - The "Marketing Equation"

LESSON #13 - Interrupt

LESSON #14 - Alpha, Beta & Reticular Activator

LESSON #15 - Hot Buttons

LESSON #16 - Engage

LESSON #17 - Educate and Offer

LESSON #18 - Educate and Offer Continued

LESSON #19 - The 'Education Spectrum'